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HomeAsiaMinor Hotels announces first NH Hotel in Asia

Minor Hotels announces first NH Hotel in Asia

From left to right: Sornkom Kitprasan (Chairman, Soraya Development Company Limited), Yasin Munshi (Vice President Development – Asia Pacific, Minor Hotel Group), William E. Heinecke (Founder and Chairman, Minor International), Kanit Yongsakul (Chairman, Phuket Boat Lagoon) ) Co. Ltd.), Boon Yongsakul (Managing Director of Phuket Boat Lagoon Co., Ltd.), Sriya Yongsakul (Director of Phuket Boat Lagoon), Sasadhorn Yongsakul (Marketing Manager, Hotel Midtown Ratsada), Vrit Yongsakul (Group MD, Boats) lagoon yacht)

Minor Hotels has entered into a management agreement with Phuket Boat Lagoon to rebrand the existing Boat Lagoon Resort in Phuket to NH Boat Lagoon Phuket Resort. This marks NH Hotels’ foray into Thailand and the brand’s debut in Asia on his November 1, 2022. It will be presided over by William E Heinecke, founder and chairman of Minor International, the owner of Minor Hotels. The rebranding process is completed in stages.

Positioned as a luxury brand, NH Hotels builds trust by offering brilliant basics with thoughtful service across its existing portfolio of over 330 hotels in 30 countries in Europe and the Americas. We promise a guest experience that you can. The NH Hotel Group, which includes premium boutique NH Collection brands and premium lifestyle nhow brands, was acquired by Minor Hotels in 2018 and integrated into Minor Hotels’ corporate portfolio. The rebranding of Boat Lagoon Resort to NH Hotels is another milestone for the group, following earlier this year he unveiled NH Collection Chiang Mai Ping River, which is set to open in mid-2023. .

NH Boat Lagoon Phuket Resort is located on the east coast of Phuket, in the heart of the famous Boat Lagoon, Phuket’s first full-service marina, appealing to leisure travelers and families wanting to explore the culture and culture of Phuket. destination. shopping activity. While the popular Phuket Beach district and Phuket Town are all within a short drive, the resort is a convenient stopover accommodation for travelers wishing to explore Phang Nga Bay’s various islands, including Koh Phi Phi and Koh Yao Yai. also works as

The 271 main facilities include rooms and serviced apartments, an all-day dining restaurant, lobby cafe, swimming pool with bar, gym, tennis courts and kids club. The resort also caters to his MICE market, offering extensive meeting and event facilities including a 1,000 square meter marquee, large event, business center and ample on-site parking. For longer stays, Boat Lagoon Marina offers a variety of local shops and conveniences such as the Villa Market, restaurants, and recreational facilities such as an ice skating rink. World-class lifestyle with top-of-the-line facilities for over 300 boats His marina also boasts best-in-class boat repair and maintenance resources on site.

William E Heinecke, Chairman and Founder of Minor International, commented: It is a great pleasure to work with like-minded partners who are also committed to developing and strengthening the tourism sector in the region. ”

Dillip Rajakarier, Group CEO of Minor International and CEO of Minor Hotels, commented: market. We look forward to working together to further position this property as Phuket’s leading leisure and MICE destination and drive the potential extended stay segment. ”

Khun Boon Yongsakul, Managing Director of Phuket Boat Lagoon commented: With its positioning for families, extended stays and MICE segments, he believes that his NH brand, with its focus on value and service excellence, is the best fit for the market. ”

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